Web Design and Development
Balanced Flamingo’s Website
Project Overview
Balanced Flamingo, a natural supplements brand enhancing daily skincare routines, sought a website redesign to reflect its commitment to wellness and elevate its digital presence. Through my web design and development services, I created a modern and user-friendly Shopify website tailored to their brand identity. The project included customizing code to ensure a seamless user experience and leveraging plugins to integrate email marketing and campaign automation. These enhancements provided Balanced Flamingo with a dynamic platform to connect with customers, streamline marketing efforts, and drive
Skills I Used
Web Development
Web Design
Concept Developement
Brand Alignment
Project Specs
Industry: eCommerce, Skin and Beauty
2021
Transferable Skills:
Working on Balanced Flamingo’s website allowed me to develop transferable skills that align closely with various project needs. By customizing code on Shopify and integrating email marketing and campaign automation, I honed my ability to create dynamic, data-driven digital experiences that resonate with target audiences. This project sharpened several key skills relevant to Hairstory, including:
Technical Proficiency: Customized Shopify code and utilized plugins to optimize functionality, ensuring seamless user experiences.
Data-Driven Design: Integrated analytics tools to refine campaign performance and inform strategic decisions.
Creative Alignment: Tailored the site’s design and content to authentically reflect Balanced Flamingo’s brand voice
Marketing Integration: Developed automated email marketing systems to enhance engagement and streamline promotional efforts.
These skills directly translate to crafting innovative, high-quality content that drives engagement.